So this is what it’s like to be close to someone famous? It almost felt like we were all going to be on TV…! “So surreal,” as Hilary would say–and she’s right. Since the winter of 2008, Eat Cake! and Hilary have been fairly common topics of conversation here at digital reaction, because she is …
The G.E.A.R.S. Of The Retail Customer Service Experience
During a recent conversation with a colleague we discussed the differences between the terms “customer service” and “customer experience.” Interestingly enough, the conversation was sparked by a question asked by one of our new friends on Twitter. After going back and forth for quite some time we decided to agree on 5 key points. They …
You Have To Have C.R.I.S.P. Customer Service Interactions
I have been teaching a lot of customer service and client-relationship management workshops lately. In many of them we heard from a host of novice leaders about the importance of things like “strict adherence to standardized scripting for customer-facing professionals to ensure a consistent customer experience.” Hold on for a second…I think I need to …
Hosting, domain names, SEO support? Yeah we do that too now!
digital reaction launches new hosting portal… We realize that a solid hosting plan is the backbone of any great website, so digital reaction total web solutions has launched digitalreactionhosting.com, our all-new hosting service portal. This comprehensive site addresses all of your hosting needs, including the following products and services: • hosting packages for every need …
Why digital reaction is down with theme based web design (sometimes)…
Q: Why doesn’t Ferrari make their own tires? A: Because Ferrari realizes that Bridgestone makes the best tires, so they use Bridgestone tires to make their Ferrari a better Ferrari. Q: Why do countless top-notch game developers license the Unreal Engine from Epic Games? A: Because it’s the best game engine out there, so People …
6 easy and productive things to do during downtime
Downtime…? What’s that? And what do I actually do with it?! Believe it or not, every so often there’s actually a break in the action, usually in between launching a few projects while preparing to break ground on the next ones. While it would be easy for me to stare pointlessly at my screen for …
Part 2: Why you don’t have to pay $25,000 for most websites
Part 2 in an Ongoing Series We recently met with one of our clients at the office of a collaborative partner. As we lounged on leather sofas and previewed the project on a huge flat panel while an assistant brought us coffee, it hit me again. That longing feeling I occasionally get for a big …
A digital reaction blog? Say what now?
Hey–better late then never, right? That’s what I’m thinking anyway…a lot of people who know me are probably going to be very surprised that digital reaction now has a blog. I’m actually one of them! The reality is that we have been toying with the idea for a while, but never had everything line up …
Congratulations–you have officially outgrown your own business!
You did your time–you wore all the hats, worked 24/7 for years on end, and were everything to every one of your treasured clients by ensuring they were 100% satisfied. When the phone rang you jumped, when the inbox chimed you replied, and at the end of every day you knew everything that needed to …
12 Questions to Ask When Shopping for a Web Site
One of our clients recently wanted to know which questions most small-business owners should ask when shopping for a website. We really could have gone on and on with this one because, depending on your individual needs, the list could get pretty lengthy. So we decided to just pick 12 questions that would help most …